SOUTHFRESH CLOTH.THING is an independent Italian brand producing quality goods, distributed in limited edition. At the beginning of 2017 we started collaborating with Alberto Pepe, founder and designer of the brand, to realize different graphics for the new collection. We made a restyling of the logo, creating a modern version with characters inspired to chinese calligraphy.
A second project concerns the combination of our style of writing, the broken letters, inspired by the shots of the rocks of Salento. Always staying in Puglia, we decided to create a graphic lettering inspired by one of the most famous beach of Salento, Pescoluse.